
One of a consultant’s biggest challenges is compiling Facebook ad reports to highlight what a client needs to know. Here’s your template…
One of a consultant’s biggest challenges is compiling Facebook ad reports to highlight what a client needs to know. Here’s your template…
Many Facebook advertisers using metrics like Clicks, CTR and CPC are over reporting their results. Here’s why…
Your Facebook ad reports can help you break down performance by age, gender, country, placement and more. Here’s how…
Conversion numbers from Google and Facebook rarely add up. Here’s why, and what you can do about it…
We’ve been told that mobile and desktop News Feed is most effective for Facebook advertising, but that the sidebar is a wasteland. Not so fast…
Feel like you're always one step behind? Jon will keep you updated on everything you need to know about the latest updates related to Facebook advertising.