You are wasting money focusing on Facebook ads metrics that don’t matter. Monitor these five metrics to determine the success of your campaign.
How to Measure Facebook Advertising Success: Monitor These 5 Metrics
The Hidden Meaning of Offsite Conversions from Facebook Ads
Are the conversion numbers Facebook is reporting not what you think they are? I did some investigative work…
Benefits of the New Facebook Ad Reports
Have you tried out the new and improved Facebook ads reports? You should. Here are the reasons why they can improve the performance of your marketing.
Facebook Ads Reports: A Tour of a Powerful New Tool
Facebook has updated their ads reporting tool, and it can be incredibly powerful for advertisers. Here is a detailed overview of the features.
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Jon Loomer
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