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A Simplified Meta Ads Strategy for Optimal Results

May 22, 2024 by Jon Loomer - 6 Comments

Stop overcomplicating things and making things worse. Take this approach to a simplified Meta ads strategy for optimal results…

Filed Under: Meta Marketing Tutorials

Tagged With: Advantage+ Audience, Bid Strategies, Campaign Objectives, Meta Ads How To, Meta Advertising, Performance Goal, Placements

Common Advertising Mistakes Related to Placement Selection

February 19, 2024 by Jon Loomer - One Comment

Some of the biggest mistakes advertisers make is related to placement selection. It can involve inaction or unnecessary tinkering.

Filed Under: Meta Marketing Tutorials

Tagged With: Ads Optimization, Advantage+ Placements, Meta Ads How To, Meta Advertising, Placements

Customize Meta Ad Creative by Placement

January 3, 2024 by Jon Loomer - No Comments

When you create a campaign, do you customize Meta ad creative by placement to be sure it looks appropriate in all cases? Here’s a walkthrough.

Filed Under: Meta Marketing Tutorials

Tagged With: Meta Ads How To, Meta Advertising, Placements

3 Overrated Factors That Impact Meta Ads Performance Less Than We Think

December 6, 2023 by Jon Loomer - 2 Comments

Meta advertisers obsess over three variables that inevitably do not matter much. There was a time when they did, but that has changed.

Filed Under: Meta Marketing Tutorials

Tagged With: Advantage Lookalike, Advantage+ Placements, Campaign Objectives, Detailed Targeting, Lookalike Audience, Meta Ads How To, Meta Advertising, Placements, Targeting

A Guide to Meta Ads Placements

September 18, 2023 by Jon Loomer - No Comments

Should you use Advantage+ Placements or manually select placements? Here’s a detailed guide to help strategically select Meta ads placements.

Filed Under: Meta Marketing Tutorials

Tagged With: Ads Optimization, Advantage+ Placements, Audience Network, Meta Ads How To, Meta Advertising, Placements

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For Advanced Facebook Marketers
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