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How to Share Facebook Custom Conversions

March 11, 2021 by Jon Loomer - No Comments

If you need access to a custom conversion for optimization, reporting, or configuring events, it needs to be shared. It’s not that easy…

Filed Under: Meta Marketing Tutorials

Tagged With: Aggregated Event Measurement, Custom Conversions, iOS 14, Meta Ads How To, Meta Advertising, Meta Business Manager

ERROR: “This event hasn’t been set up on any of your domains”

February 4, 2021 by Jon Loomer - No Comments

You may be seeing an error in Ads Manager starting with, “This event hasn’t been set up on any of your domains.” It’s related to iOS 14.

Filed Under: Meta Marketing Tutorials

Tagged With: Conversion Events, Custom Conversions, iOS 14, Meta Ads How To, Meta Advertising

Facebook Pixel Events and Custom Conversions: Best Practices

September 13, 2020 by Jon Loomer - No Comments

Read this guide to understand when to use Facebook pixel events and custom conversions for a thorough understanding of best practices.

Filed Under: Meta Marketing Tutorials

Tagged With: Conversion Events, Custom Conversions, Custom Events, Meta Ads How To, Meta Advertising, Meta Pixel, Website Custom Audience

Facebook Custom Conversions: The Ultimate Guide

September 8, 2020 by Jon Loomer - 64 Comments

Are you properly using custom conversions to track and optimize for your Facebook ad conversions? Here’s a detailed guide to get started…

Filed Under: Meta Marketing Tutorials

Tagged With: Conversion Events, Custom Conversions, Meta Ads How To, Meta Advertising, Meta Pixel, Standard Events

Facebook Pixel Events: An Introduction

September 8, 2020 by Jon Loomer - No Comments

Facebook pixel events are critical for tracking, optimization, and targeting. The base pixel code isn’t enough. Here’s your introduction…

Filed Under: Meta Marketing Tutorials

Tagged With: Conversion Events, Custom Conversions, Custom Events, Meta Ads How To, Meta Advertising, Meta Pixel

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