Select Facebook advertisers now have the ability to create Suggested Posts ads that go into News Feeds of users without any connection.
Facebook Suggested Posts: A New Killer Tool? Users Hold the Cards
Facebook Promoted Posts: The Solution to the Spam Problem [Part 2]
Facebook Promoted Posts generate great results, but attract a lot of spam. There’s a solution that will make your campaign infinitely more effective.
Facebook Custom Audiences: Target Facebook Ads by Email List
Advertisers can now serve Facebook ads to current customers based on email and phone number lists. Here’s how, complete with a video tutorial.
Facebook Sponsored Results: More Click than Action?
Preliminary reports on Facebook Sponsored Results are that they generate exceptionally high CTR. But what about Actions? My test did not produce good results.
14 Benefits of a Facebook Business Page Over a Personal Profile
Some businesses owners claim they should run their Facebook efforts through profiles at the risk of being shut down. Here is what they’re missing…
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