Meta ads targeting and optimization has a fatal flaw related to how Meta searches out the people likely to perform our desired action…
Meta Ads Targeting and Optimization’s Fatal Flaw
A Simplified Meta Ads Strategy for Optimal Results
Stop overcomplicating things and making things worse. Take this approach to a simplified Meta ads strategy for optimal results…
How Meta Could Improve Campaign Construction Flow
Meta’s campaign construction flow is unnecessary cluttered and complex. This is a proposal for how it could be simplified and improved.
8 Reasons Your Ads Aren’t Converting
If your ads aren’t converting, there are eight primary reasons why. Don’t blame the algorithm. You control these things…
6 Ways to Fix Low-Quality Advertising Results
If you’re running into issues with low-quality advertising results (leads, clicks, or another action), there are six steps you can take.
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Jon Loomer
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Meta advertising discussions in 5-10 minute “Shots.” A new episode is published every Wednesday on your favorite podcasting platform.
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Training: Building Blocks
Jon Loomer
An introductory and skill-sharpening course on Meta advertising. Improve your campaign creation confidence!
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